Banque privée / Gestion de patrimoine
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In 1994, one of the leading Greek private financial groups - Alpha Bank Group - along with the European Bank for Reconstruction and Development (EBRD) and the Greek firms Bauxite AEM Parnassos, Papastratos ABES and Greek Bottling Company (3E) were laying the bases of Alpha Bank in Romania, under the brand name of "Banca Bucuresti".
It was the first foreign banking investment within a yet unconfigured economic environment, marked by unpredictable evolutions and by moments of economic decline. On this background, Alpha Bank came with the experience of more than 115 years of banking services and the ability to devise new strategies, enabling it to work even in difficult moments.
At the beginning of 2000, "Banca Bucuresti" was renamed Alpha Bank Romania in order to underline the membership to the Group and in 2005 Alpha Bank AE became majority shareholder. The Bank offers a wide range of financial-banking services and products, both for individuals and for corporate sector, by means of a well-balanced network of units situated in Bucharest and in all major cities of the country.