Aldena Associates LTD

Marketing

★★★★★

Product marketing manager H/F

New 11 janvier England - Greater London, City of London CDI €47653.09 - €57183.70 per annum + 10% Bonus

Job Title: Product Marketing Manager

Department: Product Group - EMEA

Function: Product Marketing - EMEA

Reports to: NPI / PLM Director

Main Role

To acquire, maintain and formulate complete market intelligence and data within the respective Product Marketing portfolio so as to drive product development from design and engineering through to complete product launch thus ensuring the success of product introductions globally.

Key Responsibilities

* Sets strategic direction using insights that enable the business to focus on market needs
* Analysis of competitor products within the product portfolio so as to gain competitor advantage.
* To establish product portfolio features and benefits and to provide product training to the respective sales force team.
* To support product introduction through the preparation and implementation of advertising literature sample cases, displays and press release input so as to demonstrate and promote the product portfolio

Person Specification

* 5+ years of responsible marketing role in B"C/B2B domain
* 3+ years in managing design and production of specific marketing support materials with ability to maintain creativity and professionalism in a fast paced, rapidly changing environment
* Demonstrated understating of business operations, marketing principles and management skills and techniques

Qualifications

Bachelor degree in business studies, Business Administrations in marketing/sales or a related discipline

Organisational Values

* Progressive
* Agile
* Trusted
* Simple
* Approachable